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Arab UX Observatory

We hear what users say,
and turn it into usable insights

uxarabia reports combine user feedback analysis, digital experience studies, and a close look at the patterns and trends that help organizations understand the real state of their experience and make better-informed decisions.

Here you will find reports covering apps and digital services, beneficiary experiences, and emerging trends, alongside research studies built on real questions and real-world observations.

Explore reports by type

Absher report
January to April 2026

Voice of the user report: Absher app, Saudi Arabia

A full decade of trust in a single app. What are users saying today? A comprehensive analysis of Absher reviews reveals its strengths and development priorities.

Tawakkalna report
January to April 2026

Voice of the user report: Tawakkalna app, Saudi Arabia

3,748 real reviews from Tawakkalna users, most of them positive. But behind the strong numbers sit a few recurring problems that need fixing.

Balady+ report
May 2025 to May 2026

Voice of the user report: Balady+ app, Saudi Arabia

Balady+ users either give it top ratings or reject it outright, with nothing in between. We analyzed 2,731 real reviews to find out what divides them so sharply.

Sanad report
January to April 2026

Voice of the user report: Sanad app, Jordan

1,089 real reviews from Sanad users. What do they praise, and where are the problems? An in-depth analysis that turns the voices of Jordanian citizens into actionable data.

Social Security report
May 2022 to May 2026

Voice of the user report: Social Security app, Jordan

63% of users are satisfied, yet 72% of iPhone users give it one star. A report that reveals two contradictory sides of a government app serving millions of Jordanians.

Nothing here yet, but not for long

We are preparing new reports and will publish them soon.

Nothing here yet, but not for long

We are preparing new reports and will publish them soon.

Nothing here yet, but not for long

We are preparing new reports and will publish them soon.

Why we publish these reports

Every day, we analyze digital experiences, study user behavior, and track the challenges people face. Publishing these reports is part of our contribution to sharing knowledge, enriching the conversation about UX and digital services in the Arab world, and improving usability in ways that make a positive difference in people’s lives.

Looking for a similar analysis for your organization?

If you want to understand what users think of your website, app, or digital services, we can run custom studies and analyses that help you uncover opportunities and set improvement priorities.

Contact us